11th Jan 2007, 02:28 PM
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Reputation: 2100 Rep Power: 27 | AMD Announces Development of DTX Open Standard - Specification Is Intended to Help OEMs and ODMs Innovate and Deliver Smaller, Quieter, Desktop-Friendly PCs — Quote:
KUALA LUMPUR, MALAYSIA. — Jan. 10, 2007 — AMD (NYSE: AMD) today announced development of DTX, an open standard specification designed by AMD to enable the broad adoption of small form factor PCs. The DTX standard will be designed to empower OEMs, ODMs, and component vendors to deliver innovative solutions to market that are smaller, quieter, and desktop-friendly, while leveraging commonalities within the ecosystem that benefit both customers and end users. The DTX standard will take advantage of the existing ATX infrastructure and benefits, including cost efficiency, system options and backward-compatibility, to allow for groundbreaking
PC design. A review copy of the DTX specifications is planned to be made available by AMD in Q1 2007.
“As a customer-centric company, AMD is constantly evaluating
platforms and working with its ecosystem partners to bring innovation to the market in a way that minimizes disruption,” said Bob Brewer, corporate vice president, Desktop Division, AMD. “To help meet this need, AMD is taking the initiative to define an open standard for small form factor designs. The DTX
specification will be designed to allow the broad ecosystem to develop small form factor solutions and deliver new, innovative and cost-effective systems to both businesses and consumers.”
The DTX standard will be designed to embrace energy-efficient
processors from AMD or other hardware vendors, and allow an optimally designed small form factor system to consume less power and generate less noise. When processor power consumption is reduced, system size and cooling costs can also go down. Energy efficient processors can also help
extend the longevity of PCs, while offering consumer and business users a quiet, more pleasant experience in their offices or living rooms.
OEMs will also be able to enjoy the inherent cost benefits of
standardization. With the DTX open standard specification, the potential exists for the small form factor market to reap the similar benefits to what the ATX standard has done for the desktop market in recent years.
DTX will be designed to provide improved motherboard layout
standardization, while being sensitive to the needs of OEMs, ODMs, and component vendors. As the desktop market moves to lower thermal design power (TDP) processors and works to lower costs, an eye to balancing interchangeability of components with small form factor products becomes critical. In addition, DTX chassis vendors can help mitigate the financial risk associated with proprietary small form factor designs by offering DTX standard products to the channel, in either component form or as bare-bones systems. The general DTX specification will only define a minimum set of parameters necessary for interoperability, freeing vendors to innovate.
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