Launch of HTC One M9+ and HTC Desire 826

Discussion in 'News' started by Adrian Wong, Apr 29, 2015.

  1. Adrian Wong

    Adrian Wong Da Boss Staff Member

    April 28, 2015 – HTC, a global leader in innovation and design, today unveiled one of the most advanced imaging and audio technologies ever in an HTC smartphone, the luxuriously designed HTC One M9+.

    Combining world-class brilliance in the dual spheres of brilliant design and technologically advanced engineering, the HTC One M9+ perfectly embodies HTC’s philosophy to connect people to their passions and empower them in their own pursuits of brilliance.

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    The HTC One M9+ leverages HTC’s iconic all-metal design and combines it with significant new enhancements, including a 13.20 cm (5.2”) 2K display with a new Fingerprint authentication, HTC BoomSound™ with 2Dolby Audio™ surround sound for exhilarating multimedia experiences; HTC’s new and improved Duo Camera for professional-looking photos, delivering the finest detail with the highest quality and flexibility; and support for up to 2TB microSD storage to store your life’s treasured memories and take them wherever you go.

    "We are thrilled to bring the luxuriously designed HTC One M9+ to our customers in Malaysia.” said Faisal Siddiqui, President, HTC South Asia. “The new HTC One M9+ delivers a combination of amazing imaging with the new and improved iconic Duo Camera that we pioneered; a new 2K display for viewing brilliance; exhilarating sound through HTC BoomSound with Dolby Audio; and our latest Fingerprint sensor, giving our customers a peace of mind and a truly HTC One experience.”

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    A complete celebration of design

    Building on a three-year pursuit of excellence, the HTC One M9+ melds the best of the award-winning HTC One M7 and HTC One M8 into a stunning, iconic design. Distinct metal edges combine perfectly with graceful curves for a jewellery-grade look. The all-metal unibody design is a combination of precision manufacturing and high-end craftsmanship with a stunning luxurious look.

    Its dual-tone silver and rose gold finish, an industry first, is as distinctive as it is durable. With polished gold sides cascade effortlessly into a hairline brushed silver back, encasing a bright and vivid display.

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    Incredible imaging: Helping you create your best memories

    With the best camera being the one you carry in your pocket, your smartphone should make it a breeze to take brilliant, creative and fun images. The HTC One M9+’s cameras are designed to capture every moment in amazing quality, allowing you to relive those moments again and again. The technology of the depth sensor captures detailed depth information from a scene and enables you to select the point of focus, thus allowing you to create professional-looking portraits with UFocus™.

    Copy & Paste lets you paste a person from one photo to another and Dimension Plus™ presents a unique perspective on your photos by letting you view your photos from a different angle by simply tilting the screen, giving you a 3D experience much to the delight of your family and friends.

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    The best moments take you by surprise and spontaneity often doesn’t come fully lit. The ultimate companion of the impulsive snapper, the HTC One M9+ addresses low-light shots with the new and improved HTC UltraPixel™ front-facing selfie camera with dynamic auto exposure, delivering sharper, more natural and balanced self-portraits in any lighting conditions.

    The HTC One M9+ comes with a 20 megapixel duo camera that accentuates every intricate detail in addition to a sapphire glass lens cover that protects it from scratches. For vivid video that looks like the latest blockbuster, the camera also shoots movies in 4K resolution.

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    HTC Sense™ 7 with HTC’s EYE™ Experience software makes taking creative pictures easy. A host of new editing effects, including Shapes, Prismatic and Elements, allows you to add a little bit of individual artistry into every shot. The Zoe™ app can then automatically create amazing home movies on the fly, adding your choice of music² and letting friends remix it with their own shots to create a shared celebration from every moment.

    With so many incredible images, quickly showing your friends those brilliant shots is a breeze. Wherever they’re stored, the new HTC One Gallery makes it easy to search through your entire photo library, viewing images saved on the smartphone, on social media, and on select cloud platforms. The gallery puts your whole image library at your fingertips, searching by date, location, event, album or even the images themselves with Image Match.

    Exhilarating audio: Hear the difference

    A truly great viewing experience deserves sound that puts you on the front row. The HTC One M9+ guarantees a larger-than-life soundtrack courtesy of HTC BoomSound. The HTC One family’s iconic dual front-facing speakers, now combined with 5.1 channel Dolby Audio surround sound simulation, get you even closer to the action, delivering extraordinary, multidimensional cinematic listening. Uniting HTC BoomSound and Dolby Audio creates total audio immersion, so you can enjoy movies with theatre-like sound even without connecting headphones or external speakers.

    Whether listening via the stereo speakers or headphones, even the most discerning music fans will be blown away by the phone’s support for perfect, 24-bit high-definition sound that surpasses even CD quality. HTC’s unique combination of HTC BoomSound, Dolby Audio, and a finely tuned sound profile, gives all of your music and movies an unmistakable HTC One M9+ flavour.

    Accessories

    For a standout look, the HTC One M9+ will be available with a range of unique and customisable accessories including the second generation HTC Dot View™ case, which adds more retro personalisation thanks to a host of new features and colour options. A transparent back keeps your smartphone pristine without hiding it from the world, with the case injecting fun into even the most tedious commute by transforming into a mini games arcade. The new HTC Dot View case won’t even get in the way of your favourite apps such as Instagram and WhatsApp with through-the-case notifications alerting you to the latest photos, messages and check-ins.

    Device availability & pricing

    The HTC One M9+ comes with 3GB RAM and 32GB on-board storage version and expandable memory up to 2TB via microSD storage. HTC One M9+ will be available in Gold on Silver and Gunmetal Gray from 30 April 2015 onwards, while the Gold on Gold variant will be available later this year. The recommended retail price (RRP) for the HTC One M9+ is RM2,599 inclusive of GST.
     

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