Samsung Comes Full Circle with Introduction of Samsung Gear S2

Discussion in 'News' started by Adrian Wong, Nov 13, 2015.

  1. Adrian Wong

    Adrian Wong Da Boss Staff Member

    November 13, 2015 – Samsung Malaysia Electronics today welcomed the Samsung Gear S2 to its smartwatch stable, the company’s latest offering as a result of many years of progressive innovation in the wearables category.

    The Samsung Gear S2 comes in a versatile, circular design with an intuitive, custom UX and advanced features that enable users to enhance, personalize and bring more fun to their mobile experience. The Gear S2’s unique rotating bezel, along with the Home and Back buttons, ensures users will have a quicker, more precise method to comfortably access notifications and applications.

    Introduced in two different options – the Gear S2 and the Gear S2 classic – Samsung designed the Gear S2 to appeal to two distinct consumer preferences. The Gear S2 classic is made for users who prefer a more timeless watch design, offering an elegant Black finish with a matching genuine leather band. The Gear S2 is ideal for those who are on-the-go and have an admiration for minimal and modern design.


    “For the past several years, Samsung has pioneered and advanced the wearables category, bringing brave new concepts to the smart wearables market,” said Mr Lee Jui Siang, Vice President of Mobile, IT and Digital Imaging of Samsung Malaysia Electronics. “The Samsung Gear S2 reflects Samsung’s most progressive innovation. It is the perfect complement for any occasion, easily taking you from day to night, from work to work out – and ensuring that you get more out of every moment in your day, by making it smarter and ultimately more personal and fun.”

    A mere 11.4-millimeter thin, the Samsung Gear S2 brings a light and compact design to your wrist. It offers an incredibly vibrant viewing experience for a smartwatch, thanks to its 1.2-inch circular screen and its 360 x 360 resolution (302 ppi). The applications on the Gear S2 can be viewed with amazing clarity so that users don’t miss notification pop-ups. Also, with the latest Tizen OS and an optimized 1-GHz dual core processor, the Samsung Gear S2 can perform tasks easily and efficiently. Users can stay connected with at-a-glance notifications to check calendars, e-mails, news and can even send important texts directly from their wrist.

    New fitness functions on the Samsung Gear S2 will encourage consumers to stay healthy and active. The 24-hour activity log lets users view daily activity progress and patterns at a glance. It will also send reminder updates to motivate users to stay on track with their fitness goals.

    All of these connected features will be supported by a battery that can last up to 2-3 days, allowing consumers to stay connected without the hassle of constantly having to recharge. To charge, simply place the Samsung Gear S2 on the wireless charging dock.

    The Samsung Gear S2 reflects Samsung’s commitment to openly collaborate with developers and partners to bring increased customization and applications to its devices. Samsung is working closely with partners to offer a range of watch faces and watch bands so that users can have a variety of ways to express their personal style and mood. Users can easily change the band with one click, and change the watch face for a more personalized and sophisticated Gear experience depending on the time, place or occasion.

    To welcome Samsung’s newest wearable to the Malaysian market, Samsung Malaysia Electronics is extending a pre-order promotion for their fans and customers nationwide. For a limited time only (20th – 23rd November 2015), customers who purchase the Gear S2 can enjoy 20% off the recommended retail price and receive a free additional charger with charging dock worth RM169 (~USD 39).The pre-order promotion is limited to 500 units only.

    Officially on sale from 27th November onwards, the recommended retail price of the Samsung Gear S2 is RM1,399 (~USD 329) while the Gear S2 classic is available at RM1,599 (~USD 379). The Gear S2 is offered in Dark Gray and Silver while the Gear S2 classic is black. The smartwatch also comes with additional changeable straps.

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